Over 80% of platinum’s non-jewellery usage benefits society: either in reducing emissions or improving health.

Platinum is central to reducing vehicle emissions both now and in the long term. Platinum is a key ingredient of diesel catalysts, and its superior catalytic and conductive properties can be used in hydrogen fuel cells to power electric cars with zero emissions.

Platinum catalysts increase yields in chemical processes, an example being more high octane fuel per barrel of oil.

Because of its resistance to corrosion and lack of reactivity, platinum is biocompatible and used in pacemakers and other medical instruments placed in the body. Platinum-based therapies have been at the forefront of cancer treatment for more than forty years.

Even as an investment vehicle, platinum is indirectly supporting sustainable causes, e.g. through investments in start-ups working on fuel cell and hydrogen applications.